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Category Archive for ‘Ecommerce’

The Seven Magic Ingredients for Ecommerce Success – Part 2

ecommerce succes factors

So you are a webshop owner or have plans to start a webshop and success is within reach, right? Well….yes and no. Webshop success is not guaranteed nowadays, to tell you the truth…it never was. You’re not the only one out there, competition is fierce. So how to make your webshop a success? Part 2 […]

Is WordPress Ecommerce getting mature?

WordPress e-commerce using WooCommerce

You know it, we are Ecommerce and Magento fans. But we also love working with WordPress, since producing content and creating an online presence has become so easy for everyone during the last couple of years. The combination of WordPress and ecommerce is slowly getting more mature. Let’s have a look at the current status.

The Seven Magic Ingredients for Ecommerce Success

ecommerce magic ingredients

So you are a webshop owner or have plans to start a webshop and success is within reach, right? Well….yes and no. Webshop success is not guaranteed nowadays. To tell you the truth…it never was. You’re not the only one out there, competition is fierce. So how to make your webshop a success?

Cart Abandonment – Infographic

Cart Abandonment Statistics

Sometimes you just run into something very shareable. Like this one. The folks at SaleCycle created a great infographic with the latest stats on Cart Abandonment. An important topic for e-tailers, cause once the product is in the cart you’re as close to a sale as you can ┬ábe. So why do customers still abandon […]

What is new in Magento 1.8?

New in Magento 1.8

Magento community edition version 1.8 has been released over a week ago now. So it’s about time that we have a closer look at it. Yes, the timing isn’t optimal, because lots of users would not be willing to update now that the busiest period of the year is starting.

E-commerce trends and statistics in Europe

european-ecommerce-trends

While we have been working too much lately on our upcoming Magento book, of course we still continue to follow everything that is happening in the e-commerce area. Today I stumbled upon an e-commerce report holding trends and figures of online sales in Europe. Some interesting figures can be found in the reports and the […]

Beware of untrustworthy Magento extension builders

magento-signs

Wow, while talking with a couple of other Magento professionals today we uncovered an extension developer with a possibly nefarious scheme. One (or perhaps more) of their extensions adds a static page to your Magento installation which contains a large piece of advertising specifically about their development expertise. So far about 5000 Magento stores are […]

Responsive ecommerce: is your online store already responsive?

Responsive ecommerce

It wasn’t too long ago when suddenly everybody needed a mobile website and companies spent fortunes on developing their m.companyname.com. Yes, we’re talking about a separate mobile website. And although online e-commerce isn’t completely accepted yet by the large audience, it certainly becomes more and more important.

App, mobile website or responsive website in e-commerce?

smartphone

A while ago a webshop I help run was faced with the fact that more and more traffic was coming from mobile devices (primarily iPhone, iPad and Android phones). Our website looked and functioned fine on iPads but on smartphones it was poorly usable – images were small, text was barely readable and buttons were […]

Affiliate marketing in e-commerce

affiliatemarketing

An affiliate is another website that promotes your products for a fixed or revenue share reward on sales made by referred traffic to your site. Affiliate marketing can be a good way to increase your traffic and sales without making up-front costs for that traffic. They key, of course, is the right execution.   The […]