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Category Archive for ‘Magento’

Packt’s eBonanza: just $5 for all Ebooks!

Packt 5 Dollar Ebooks

It’s the end of the year and that always leaves some time to learn something new. Don’t forget about your family, but this Packt offer is just to good to skip. All e-books will be available for just $5 until the 6th of january 2015!

Magento – Why is it such a customer friendly platform?


Before we begin, a clarification, ‘customer friendly’ in the title not only refers to customers on a site but also business owners who prefer Magento ecommerce platform to satisfy the requirements of their online business. We will take talk about each ‘customer’ separately so as to give you a better idea of why using Magento […]

What is new in Magento 1.8?

New in Magento 1.8

Magento community edition version 1.8 has been released over a week ago now. So it’s about time that we have a closer look at it. Yes, the timing isn’t optimal, because lots of users would not be willing to update now that the busiest period of the year is starting.

Win the new Magento Book!

Win Magento book Beginner's Guide

Win A free copy of the ‘Magento Beginner’s Guide – Second Edition‘ just by commenting! For this contest we have two eBook copies of Magento Beginner’s Guide – Second Edition to be given away to two lucky winners. How you can win the Magento book: To win your copy of this book, all you need […]

Magento Book Beginner’s Guide 2nd edition is available now!

Magento book Beginners Guide 2nd edition 2013

Yes! It’s finally there. You must have noticed that we had too little updates on our ecommerce blog here at lately. It was all for a reason of course. We were working hard on our new book: Magento beginner’s guide 2nd edition. We’re very happy to announce that the book is available now.

Meet Magento Netherlands – Anything new?

Roy Rubin at Meet Magento Netherlands 2013

Today we visited Meet Magento in The Netherlands, our home country. It wasn’t our first visit and we’ve seen the event growing during the last couple of years. Magento has been popular here since the very early days. Not so strange, cause something good and available for free receives attention by the Dutch… So, this […]

The cons of Magento

The Cons of Magento

Ok, if you’ve visited our blog before you know we are Magento fans. No doubt about that. So what about the title of this article, the cons of Magento? Well, I felt earlier this week when I was speaking to a client that it’s true: Magento isn’t the ‘one size fits all’ solution. So there […]

App, mobile website or responsive website in e-commerce?


A while ago a webshop I help run was faced with the fact that more and more traffic was coming from mobile devices (primarily iPhone, iPad and Android phones). Our website looked and functioned fine on iPads but on smartphones it was poorly usable – images were small, text was barely readable and buttons were […]

What’s new in Magento 1.7?

Magento 1.7 new functions

Magento recently released version 1.7 rc1. That is not yet a production version of course, but it will be very close to that and normally we may only expect bugfixes in the final release. So, what may we expect in this new Community version? Is the company still making significant improvements to the version that […]

Tailoring Magento to B2B e-commerce


As Magento is ever growing in popularity as an e-commerce platform, B2B business owners are also increasingly looking to Magento as a basis for their online efforts. Below are the biggest weak points of Magento when it is to be used as a buiness-to-business store along with solutions for them. – No built-in quotation proces Most business […]