Analysing your average UPV/V metric to increase conversions with personalisation

, E-commerce conversion and personalisation

This is the 2nd part of a series of articles about Conversion and Personalization. Last month we already noticed that there’s a large downside when your store is having a respectable conversion rate of 2%. The downside is about 98% large, so somehow there must be multiple reasons for visitors not to buy from you. [...]

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12 Best Practices for E-commerce Checkout Conversions

, , , , , , , conversion

Your checkout is one of the most important sections of your store, and the easiest to screw up. Every customer of yours that wants to purchase something will pass through it, making it one of the most-visited pages on stores with a lot of products (your customers’ visits will be distributed over your products, but [...]

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The 10 best e-commerce infographics

, The best e-commerce infographics

Infographics are pretty popular lately. They give the creator often a kind of status and they often go viral on social media. Why? Because we all love to see them! At least, the good ones of course. Every infographic must at least contain a certain amount of valuable information in stead of only plain statistics. [...]

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How to increase your conversion rate with personalization and discovery

, , Conversion optimization by personalization

It’s a continuing challenge for online retailers to increase their ecommerce site conversion rates, because there are so many different variables which can affect how many of your visitors turn into customers. If you’re proud of a 2% conversion rate, you should consider the downside: 98% of your visitors either don’t find the products they [...]

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E-commerce design inspiration

, , e-commerce design inspiration

Do you need to create a new webshop or want to redesign an existing one? And you need to get this job done yourself? Or at least set the direction for the new design? We gathered for this post lots of diferent e-commerce designs, from as well widely known as unknown stores. Oh, before we [...]

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