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Tag Archive for ‘shipping address’ rss

11 More Best Practices for E-commerce Checkout Conversions


This is the final part of our checkout best practices roundup, and also the last post of 2011! Our previous post in this series focused on the structure of your cart and checkout. Now we’ll list some tips for capturing your user’s data during the checkout. 1 – Don’t make your customer think, design for the […]

Magento one page checkout & split-path testing


Magento’s AJAXy one page checkout is nice, but determining how well each step performs can be a little difficult. Google Analytics results will just show a customer reaching the one page checkout and not the conversion performance of each separate step… The easiest way to test changes to checkout steps is then to make changes […]